Contextual advertising

Contextual advertising in England, Australia, USA

Internet marketing and design Studio DonbassWeb shows high professionalism in the field of contextual advertising, delivering real pleasure to its customers, increasing the level of website traffic, thereby increasing the desired profit.

A fast and guaranteed way to attract customers to the site is contextual advertising! Ads are seen only by those users who have expressed interest in the advertised product or service, i.e. contextual advertising is placed only on those Internet pages, the content of which corresponds to the subject of the advertisements themselves.

Search contextual advertising

This contextual advertising is found in the results of Internet search, its displays always occur in response to specific user requests. The user enters a query in the search box, sees Your ad and navigates through it.

Thematic advertising

This type of contextual advertising can be considered as additional information on the page, the content of which corresponds to the search query and, accordingly, the subject of the advertisement. The display of advertising materials on thematic sites is based on the content of the site page or taking into account the previous behavior of users on the Internet (behavioral targeting).

Features of contextual advertising

• contextual advertising in search results increases the probability of response, as visitors clearly show interest in the advertised goods or services;
• thematic advertising on the sites increases the coverage of the target audience, however, the response to such advertising materials is usually lower.
• Advantages of contextual advertising
• accurate targeting (the ad is shown only to the target audience in the desired region and at the right time, which allows flexible management);
• pay per click;
• quick launch of an advertising campaign;
• flexibility (ability to make adjustments quickly);
• the principle of the auction;
• guarantee results.

The cost of contextual advertising

The cost of placement is calculated individually and depends on the competition in the system, the keywords for which the advertising will be shown, the selected placement sites and other factors. Contextual advertising is possible for companies with a monthly budget of $ 250.

Advantages of the Internet Agency DonbassWeb:

1. You will receive recommendations on your website that will maximize the conversion of visitors into buyers;
2. You will get full access to the advertising campaign and can control the quality of our work;
3. We constantly offer ways to improve the performance of advertising campaigns;
4. You can get any version of reporting on contextual advertising for any period of time;
5. A personal Manager will always answer all your questions, keep you informed of all the events and give you the necessary recommendations;
6. We constantly monitor each advertising campaign, which allows us to make all the necessary changes in a timely manner to improve efficiency.